Showing posts with label media. Show all posts
Showing posts with label media. Show all posts

Friday, 4 October 2013

Bookmark Google+ posts in one click with this Chrome extension


People share a lot of great content on Google+. Unfortunately, without RSS feed functionality, it can be hard to follow everything. And when one article catches your attention, there is no option to save it — unless you have created an empty Circle for that specific purpose.
Or, if you use Chrome, you can give Favorite Posts for Google+ a try. Once installed, the extension automatically adds a star button at the bottom of each post in your stream. Clicking it will allow you to save the post in a separate section of your profile. To access it, click the “Favorites” tab in the left-hand menu.

Bookmark Google+ posts in one click with this Chrome extension

Wednesday, 25 September 2013

Google supports hashtag search, emphasizes Google+


Though a little late to the party, Google's search engine has finally embraced #hashtagmania, albeit in a totally self-serving way.
The search giant announced Wednesday that it's letting people in the US and Canada query its engine for hashtags, meaning now they can type in something like "#emmys" or "#nfl" or "americascup" on Google.com to see related status updates appear to the right of regular results.

Google supports hashtag search, emphasizes Google+

Thursday, 12 September 2013

How to Use Memes in Your Social Media Marketing Campaign


From cat videos and singing babies to political satire, memes are one way that we share big cultural ideas. According to Social Fresh, “a meme is a categorization of a cultural trend or truth, a unit for communicating and collectively sharing cultural ideas through words, symbols and pictures.” Memes are interesting from a marketing perspective because they tend to go viral: they resonate and gain momentum and exposure. Whether you create the meme or just spoof it while it’s hot, memes offer interesting room to for marketers to get creative.
You have to select memes that are relevant to your audience and to your brand. If you have to introduce your customers or prospects to a meme before they see your spoof, it’s not going to work. Content must engage and resonate with the people you’re trying to reach. The Harlem Shake, for example, was fairly mainstream

How to Use Memes in Your Social Media Marketing Campaign

Friday, 30 August 2013

How to get a reporter to write about your company

Aug 29, 2013, 2:58pm EDT

How to get a reporter to write about your company

Bryant Ruiz Switzky is a senior staff reporter at the Washington Business Journal, where he covers banking, finance and corporate accountability.
As a veteran business reporter, one of the most common question I get from business owners is: How do I get you to write about my company?
I'm not a public relations expert, but I can tell you that the difference between the companies that get a lot of ink and those that get little-to-none usually comes down to this: A relationship.
If you're trying to get on the good side of the business press, here are some things to keep in mind:

How to get a reporter to write about your company