Every 24 hours, 2 million unique blog posts are published. In light of this statistic, the quest to claim the #1 spot on Google’s search results for key terms in your industry suddenly seems harder than ever, doesn’t it?
Google’s search algorithm uses myriad different factors, known as “signals,” to determine quality of content. The factors and their relative weights are all a closely-guarded secret, but you’ll be pleased to know that content creators aren’t completely left out in the cold. It’s critical to not just acknowledge Google’s quality guidelines, but to also make them an integral part of how you approach the production of web content.

What Exactly Does Google Consider High Quality Marketing Content?